Medicare Blog

how best to sell medicare advantage plans over the phone

by Dr. Oswaldo Zboncak Published 2 years ago Updated 1 year ago
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  • Explain the Plan That Fits Your Medicare Client. Pitch the plan. ...
  • Close Strongly Selling Medicare Supplements Over The Phone. Write a closing line that effectively asks for the business. ...
  • Use a Phone Dialer and Automate Your Processes. Offering Medicare Supplement Insurance plans over the phone helps you save time and effort. ...
  • Get Consumer Data For A Solid Plan. You now have a script and a phone dialer. You're ready to wow the first person to pick up their phone.
  • Offer E-Enrollment For Your Clients. Since seniors today are comfortable with navigating the internet, electronic enrollment is an ideal way for them to speed up the process of getting the ...

Conclusion
  1. Establish yourself as a Medicare guru in your community.
  2. Develop a marketing plan to ensure prospects are calling you (since you can't call them).
  3. Offer Medicare Advantage to your existing client base.
  4. Send a scope of appointment (SOA) using MedicareCENTER.
May 11, 2021

Full Answer

Can I make outbound calls to sell Medicare Advantage?

May 11, 2021 · Selling Medicare Advantage over the phone is completely doable – we know plenty of agents who it successfully. Here are your basic steps: Establish yourself as a Medicare guru in your community. Develop a marketing plan to ensure prospects are calling you (since you can't call them). Offer Medicare Advantage to your existing client base.

What is it like to sell Medicare Advantage plans?

Mar 16, 2021 · Knowing how to sell Medicare Advantage plans over the phone can be a giant leap for your business. First, you must be AHIP-certified, and then you must contract with all the carriers whose plans you want to sell. It’s smart to contract with as many possible so you can offer clients a variety of options.

Is selling Medicare supplements the best way to sell Medicare products?

Jan 08, 2021 · How to sell Medicare plans over the phone- The set up. There are a number of ways to sell Medicare plans over the phone. The most obvious option is to get set up as a call center/telesales agency. While this set up can ultimately work very well, there are some obstacles to doing it which are time and cost.

What SOA options are available for selling Medicare Advantage over the phone?

Nov 20, 2019 · Knowing how to sell Medicare Advantage plans over the phone can be a giant leap for your business. First, you must be AHIP-certified, and then you must contract with all the carriers whose plans you want to sell. It’s smart to contract with as many possible so you can offer clients a variety of options.

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How do I sell Medicare supplement over the phone?

16:2949:33How to Sell Medicare Supplements Over The Phone! - YouTubeYouTubeStart of suggested clipEnd of suggested clipIndustry there's a lot of people who are trying to get in front of those people and haveMoreIndustry there's a lot of people who are trying to get in front of those people and have conversations in person and over the phone. So you have a lot of competition.

How do you market a Medicare Advantage Plan?

Medicare Advantage Marketing to current patientsTargeted mail and emails for patients 65+Reminders for current patients during open enrollment.Informational blogs and social media posts.Posters in your office.Referring patients to an informational page on your website with a lead capture.More items...

How do I get Medicare clients?

⍟ 14 Ways to Generate Medicare Supplement LeadsBuild & Maintain a Website. ... Social Media Presence. ... Video Marketing. ... Blogging, Writing Articles. ... Email. ... Online Events: Live webinars, podcasts. ... Direct Requests / Client Referrals. ... Lead Swapping Partnerships (Asking other professionals for referrals)More items...

What are 3 main ways in which Medicare sales occur?

There are three different types of Medicare products sold by agents and brokers: Medicare Supplement plans (Also called Medigap plans), Medicare Advantage plans and Medicare Part D Rx plans. While some agents sell all three, others prefer to specialize in only one – either Medicare Advantage or Medicare Supplement.Mar 10, 2017

Can social media be used to promote Medicare Advantage plans?

Generic materials can advertise the services you offer as an agent. You don't need prior CMS or carrier approval to share such materials on your social media sites as long as you don't include any plan-specific details or carrier brand names and logos.Nov 7, 2018

When marketing Medicare Advantage plans What must an agent do?

Tell you where to find information about the plan (website, business cards, customer service number) Discuss different plan options. Provide and collect enrollment forms if you have the right to enroll.

Is selling Medicare lucrative?

Is Selling Medicare Lucrative? In short, yes. The average Medicare Advantage policy pays around $287 a year in commission if the purchase replaces an existing plan. However, you can get approximately double that — $573— if you write up a new Medicare Advantage plan for someone who hasn't had one before.Feb 22, 2022

Can you solicit Medicare Advantage prospects through email?

Due to a change reflected in the 2019 MCMG and now in the Medicare Advantage & Part D Communication Requirements, agents are permitted to make unsolicited direct contact with potential enrollees via email. However, the email must have an opt-out option in order to remain compliant.

How do I prospect for Medicare sales?

There are many options for generating leads that will give you an edge over the competition:Determine your product. ... Identify your segment or target audience. ... Create an educational website. ... Hire telemarketing personnel. ... Set appointments. ... Completing Medicare Advantage Telesales Enrollments.More items...•Jun 30, 2017

What is a Medicare Advantage sponsor?

CMS uses the term “plan sponsor” to describe an organization that has an approved, active contract with the federal government to offer Medicare Advantage plans, prescription drug plans, and 1876 cost plans. A plan sponsor can be an employer, a union, or a health insurance carrier.Oct 19, 2017

Can plan sponsors market to current Medicare Advantage plan members?

While insurance agents, plan sponsors and third party entities are generally prohibited from making unsolicited calls, there a few exceptions. One exception is agents and plan sponsors are allowed to call their current clients and members, respectively.Nov 17, 2014

What is the Commission on a Medicare supplement policy?

A recent report indicates that first-year commissions for enrollments in Medigap are approximately 20 percent of annual premiums, but they can vary based on the state or plan type. The commission for subsequent years (i.e., the renewal commission) is set at 10 percent of the premium.Oct 12, 2021

How to sell Medicare by phone?

In order to effectively sell Medicare by phone, you’ll have to speak your prospects’ language. Speak confidently. Your prospect will think you’re hiding something if you stumble over words. Be polite. Baby Boomers appreciate good manners and proper phone etiquette.

How many levels of Medicare Supplements are there?

Medicare Supplements have 10 different levels of coverage, and each level is associated with a letter. Each “letter” offers the same basic coverage in every state, though some plans may add a few extra benefits. As long as you’re licensed in the client’s state and you’ve contracted with the carrier, you can sell a plan.

How many Boomers use smartphones?

Many younger Baby Boomers have used the internet for their entire adult lives, so it makes sense that 40 percent of seniors use smartphones. Since Baby Boomers readily familiarize themselves with technology, you should make your phone a huge component of your overall marketing and sales strategy. Many of your prospects may actually prefer ...

How long is Medicare enrollment period?

Most Medicare-eligibles will have only two enrollment periods during which you can sell to them, the Initial Enrollment Period (IEP), which is the seven months surrounding their 65th birthday, and the Annual Enrollment Period (AEP), which is from October 15 to December 07. Some beneficiaries will qualify for a Special Enrollment Period (SEP), ...

Can you ask for referrals for Medicare Advantage?

If you provide a great customer experience, they’ll recommend you to their friends and family. While you aren’t allowed to explicitly ask for referrals in regards to Medicare Advantage, your clients can forward your contact information.

Can Medicare beneficiaries use Medigap?

Medicare beneficiaries cannot enroll in both a MA plan and a Medigap plan, so it’s important to determine your client’s needs so you aren’t offering something they can’t use. You’ll need to contract with insurance carriers before you can sell their Medicare Supplement plans, but you won’t need AHIP certification.

How to sell Medicare plans over the phone?

There are a number of ways to sell Medicare plans over the phone. The most obvious option is to get set up as a call center/telesales agency. While this set up can ultimately work very well, there are some obstacles to doing it which are time and cost. Call scripts will need approval by the carriers.

What to do if you don't have experience in Medicare?

After you have an insurance license, there are steps to take for contracting and certifications. Use the link for step by step instructions. Medicare contracting and certifications guide.

Can agents quote and compare plans?

Agents and prospects can quote and compare plans, run drug comparisons, search doctors and enroll prospects online without a face to face meeting. The agent can enroll the prospect or the prospect can self enroll through the link sent to them by the agent. You can text or email the enrollment links.

Selling Medicare Over the Phone: A Great Opportunity

In order to sell Medicare by phone, you don’t have to live in the state you want to sell in, you just need a license to sell Medicare in that state. That means you’ll be able to reach more people than ever before as long as you have the right skills, education, and certifications.

How to Sell Medicare Advantage Plans Over the Phone

Knowing how to sell Medicare Advantage plans over the phone can be a giant leap for your business. First, you must be AHIP-certified, and then you must contract with all the carriers whose plans you want to sell. It’s smart to contract with as many possible so you can offer clients a variety of options.

How to Sell Medicare Supplements by Phone

Medicare Supplements cover expenses such as coinsurance and MA plans cover medical expenses such as doctor visits. Medicare beneficiaries cannot enroll in both a MA plan and a Medigap plan, so it’s important to determine your client’s needs so you aren’t offering something they can’t use.

How Do I Get Paid?

In order to sell any Medicare plan, you have to contract with the carrier. Once a beneficiary enrolls in a plan, the carrier will pay you a commission, and some carriers will pay out if a beneficiary renews. You don’t collect any payments directly from the beneficiary.

How to Talk to Baby Boomers

In order to effectively sell Medicare by phone, you’ll have to speak your prospects’ language. Speak confidently. Your prospect will think you’re hiding something if you stumble over words. Be polite. Baby Boomers appreciate good manners and proper phone etiquette.

Start Selling Medicare Over the Phone and In-Person With Senior Market Advisors

Senior Market Advisors provides its agents with the tools they need for success in Medicare phone sales. Not only will you get access to plans from all the major carriers, but you also get free access to our proprietary CRM. SMA provides training so you’ll be ready to provide your clients with the right information so they can make smart decisions.

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Connect with a dedicated specialist in your market to learn how you can become a TRUE Senior Market Advisor.

Why Sell Medicare Advantage Plans?

Typically, insurance carriers offer higher commissions for MA plans than Medicare Supplements or Part D plans.

How to Sell Medicare Advantage Plans

Before you can start selling Medicare Advantage plans, you must receive the proper training, licensing, and certifications. Check with your state’s department of insurance to learn about state-specific requirements. After you’re licensed, the next step is marketing your services.

When Can I Sell Medicare Advantage?

Many Medicare-eligibles have restrictions on when they can enroll in new plans. You need to know the specifics of each enrollment period and how they apply to your clients.

Selling Medicare Advantage Over the Phone

You may have heard that you can sell Medicare Supplements over the phone, but you want to know how to sell Medicare Advantage plans over the phone.

How Much Can I Make Selling Medicare Advantage Plans?

The Centers for Medicare and Medicaid (CMS) sets maximum compensation amounts that carriers can pay agents for sales. Click here to read more about agent compensation.

Important Terms to Know When Selling Medicare Advantage Plans

You want to answer clients’ questions with confidence, so it’s important to know the terms they’ll ask about. Here are some common terms beneficiaries will ask about:

Start Selling Medicare Advantage Insurance Today

Selling Medicare Advantage plans can be a lucrative career. At Senior Market Advisors, we give our agents tools for success such as extensive training so you can answer questions with confidence.

What is the difference between Medicare Supplement and Advantage?

As long as you’ve done that you’ve done your CYA. The other difference between a Supplement and an Advantage plan is you have a prescription portion. So you’ve got to sell a prescription drug plan with a Medicare Supplement.

What is the certification test for Medicare Advantage?

Selling Medicare Advantage plans, you get a contract with a carrier, but once you’re contracted with that carrier every year that you are in Medicare Advantage sales, you’re going to have to take a certification test called AHIP. A lot of people freak out, “Oh, it’s so hard.”. Well, it’s Medicare 101. You need to know the product that you’re ...

What is the age limit for Medicare?

LM: When somebody has Medicare they’re normally 65 and over. You do have a segment of the population under 65 that get Medicare who are usually disabled. Once someone is on Medicare they have two options – Medicare Advantage or Medicare Supplement. There’s not a good or a bad option, there is simply two options.

Can you door knock Medicare Advantage?

Now in the Medicare Advantage world if you don’t have permission to contact you’re not supposed to contact. You can’t door knock for Medicare Advantage, so you’ve got to wait for it to come to you, but you can put a lot of honey out there to attract the bees.

Does Medicare Advantage include prescriptions?

For Medicare Advantage a prescription plan is included. The copays per carrier are probably different, but they function the same way. All you’ve got to do is pull up the formulary, which is usually in a PDF and just do the search for the medications and make sure they’re in there.

Can you make a ton upfront selling Medicare Advantage?

Selling Medicare Advantage insurance, you don’t make a ton upfront.

Can you sell Medicare Advantage plans?

The unique thing about selling Medicare Advantage plans is that you don’t get to sell a product unless you’ve passed tests and meet knowledge requirements. LM: Correct. Further, you may have face-to-face training requirements before selling. You’ll be in a room of other new agents.

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