What are the marketing guidelines for Medicare Advantage?
The Marketing guidelines reflect CMS' interpretation of the marketing requirements and related provisions of the Medicare Advantage and Medicare Prescription Drug Benefit rules (Chapter 42 of the Code of Federal Regulations, Parts 422 and 423).
What is Medicare Advantage and how does it work?
On the wrong plan, patients may end up refusing treatment or seeking alternative treatments to avoid paying tens of thousands of dollars, but Medicare Advantage (also known as Part C coverage) helps them avoid this.
Did your marketing company fail to comply with Medicare regulations?
Last year, the Marketing Director of a large hospital told us a horror story about how her marketing company failed to comply with the Medicare regulations. As a result, Medicare fined her hospital and prohibited it from participating in the entire open enrollment period.
How do I start selling Medicare Advantage plans by phone?
The first step is completing AHIP and obtaining the proper license in your state of residence. After you contract with Medicare Advantage carriers, you can sell by phone in your state any other state as long as you’re licensed in those states. How Much Can I Make Selling Medicare Advantage Plans?
What is another name for Medicare Advantage?
Medicare Advantage Plans, sometimes called “Part C” or “MA Plans,” are offered by Medicare-approved private companies that must follow rules set by Medicare. Most Medicare Advantage Plans include drug coverage (Part D).
What is meant by Medicare Advantage?
Medicare Advantage is a type of Medicare health plan offered by private companies that are Medicare-approved. They are considered an alternative to Original Medicare and cover all the expenses incurred under Medicare. They include the same Part A hospital and Part B medical coverage, but not hospice care.
What is the difference between Medicare and Advantage plan?
Medicare Advantage is an “all in one” alternative to Original Medicare. These “bundled” plans include Part A, Part B, and usually Part D. Plans may have lower out-of- pocket costs than Original Medicare. In many cases, you'll need to use doctors who are in the plan's network.
What are the negatives to a Medicare Advantage Plan?
Medicare Advantage can become expensive if you're sick, due to uncovered copays. Additionally, a plan may offer only a limited network of doctors, which can interfere with a patient's choice. It's not easy to change to another plan. If you decide to switch to a Medigap policy, there often are lifetime penalties.
Who is the largest Medicare Advantage provider?
UnitedHealthcareUnitedHealthcare is the largest provider of Medicare Advantage plans and offers plans in nearly three-quarters of U.S. counties.
What is the most popular Medicare Advantage plan?
AARP/UnitedHealthcare is the most popular Medicare Advantage provider with many enrollees valuing its combination of good ratings, affordable premiums and add-on benefits. For many people, AARP/UnitedHealthcare Medicare Advantage plans fall into the sweet spot for having good benefits at an affordable price.
Do you still pay Medicare Part B with an Advantage plan?
If you join a Medicare Advantage Plan, you'll still have Medicare but you'll get most of your Part A and Part B coverage from your Medicare Advantage Plan, not Original Medicare. Part A covers inpatient hospital stays, care in a skilled nursing facility, hospice care, and some home health care.
Can I switch from a Medicare Advantage plan back to Original Medicare?
Yes, you can elect to switch to traditional Medicare from your Medicare Advantage plan during the Medicare Open Enrollment period, which runs from October 15 to December 7 each year. Your coverage under traditional Medicare will begin January 1 of the following year.
Is Medicare Advantage more expensive than Medicare?
Clearly, the average total premium for Medicare Advantage (including prescription coverage and Part B) is less than the average total premium for Original Medicare plus Medigap plus Part D, although this has to be considered in conjunction with the fact that an enrollee with Original Medicare + Medigap will generally ...
What are the top 3 Medicare Advantage plans?
The Best Medicare Advantage Provider by State Local plans can be high-quality and reasonably priced. Blue Cross Blue Shield, Humana and United Healthcare earn the highest rankings among the national carriers in many states.
Do Medicare Advantage plan premiums increase with age?
The way they set the price affects how much you pay now and in the future. Generally the same monthly premium is charged to everyone who has the Medigap policy, regardless of age. Your premium isn't based on your age. Premiums may go up because of inflation and other factors, but not because of your age.
Can you cancel a Medicare Advantage plan at any time?
No, you can't switch Medicare Advantage plans whenever you want. But you do have options if you're unhappy with your plan. You can jump to another plan or drop your Medicare Advantage plan and change to original Medicare during certain times each year.
How to translate marketing content to Spanish?
Translating marketing content to Spanish while reinforcing your brand attributes. When reaching Hispanic-Americans, make sure content is engaging, culturally relevant, and stimulating. Marketing in Spanish effectively requires first and foremost, knowing your audience well and understanding their culture (including nuances) besides the language. ...
What are the hidden costs of Hispanic businesses?
Besides per-word translation costs, Hispanic businesses incur hidden costs in the form of process inefficiencies and marketing inconsistencies. To help you reduce these hidden costs and in order to hit the sweet-spot where useful, usable print and online marketing content makes a lasting brand impression on the eyes of your existing and prospective Hispanic clients, at Hispanic Market Advisors we focus our translation efforts on accuracy and localization. To better serve your business needs and processes, we offer four different packages, which are described below:
What happens after translation is complete?
After the translation is complete, an editor reviews the text for accuracy, ensuring that both source words and original message are conveyed.
When is Hispanic Heritage Month 2050?
Hispanics will make up 30% of the population by July 1, 2050, and as wrote by Lisa Gevelber from Google in July 2014, U.S. Hispanics are ahead of the curve when it comes to digital. U.S. Hispanics... [Read More]
Have you heard the saying that “content is king”?
Probably yes, but an upgrade to that phrase would be to say that “quality content is king”. Why? Because marketing content is the backbone of a company’s brand presence and people will get to know about your brand through that content. For that reason, it’s of vital importance to have high standards of quality in the content development process, including the translation process.
What are the Medicare marketing guidelines?
The Marketing guidelines reflect CMS' interpretation of the marketing requirements and related provisions of the Medicare Advantage and Medicare Prescription Drug Benefit rules (Chapter 42 of the Code of Federal Regulations, Parts 422 and 423).
Can Medicare Advantage and Prescription Drug Plans use one document?
The guidelines allow organizations offering both Medicare Advantage and Prescription Drug Plans the ability to reference one document when developing marketing materials.
What is Medicare Advantage Marketing Plan?
A Medicare Advantage marketing plan allows you to reach patients at all stages of the process, but it can be tricky to do effectively and ethically.
What are some examples of Medicare marketing guidelines?
For example: Events promoting a particular plan must be properly labeled as sales/marketing events rather than educational events.
How to avoid losing Medicare patients?
You can avoid losing your patients when they turn 65 by participating in the best Medicare Advantage plans, and making sure that your patients are aware they have options. Point patients to better plans.
Why do people choose Medicare Advantage?
That’s why millions of people choose a private Medicare Advantage plan as their 65th birthday approaches or during the Annual Election Period (also known as AEP or open enrollment)—to fill in those gaps and prevent a major procedure from leading to bankruptcy. A Medicare Advantage marketing plan allows you to reach patients at all stages ...
What is Advantage HMO?
Attract more seniors who need primary care or specialty care. Advantage HMO plans control large numbers of seniors in your area. Primary care practitioners receive predictable capitated payments for large numbers of patients, while specialists can gain new access to thousands of potential patients.
Do providers need to remain neutral about Medicare?
Providers do need to remain neutral about most aspects of choosing a Medicare plan. Still, you can and should keep patients informed of all their options and ensure they are able to make the right decisions for their health. There are plenty of ways to reach out to patients who may be considering a Medicare Advantage plan:
Can Medicare Advantage be private?
Typically, patients consider a private Medicare Advantage plan after realizing the out-of-pocket expense involved with original Medicare, which can leave patients responsible for 20% of the cost of some services with no limit on out-of-pocket expenses. So why would hospitals, medical groups, IPAs, and practices need a Medicare Advantage marketing ...
Why Sell Medicare Advantage Plans?
Typically, insurance carriers offer higher commissions for MA plans than Medicare Supplements or Part D plans.
How to Sell Medicare Advantage Plans
Before you can start selling Medicare Advantage plans, you must receive the proper training, licensing, and certifications. Check with your state’s department of insurance to learn about state-specific requirements. After you’re licensed, the next step is marketing your services.
When Can I Sell Medicare Advantage?
Many Medicare-eligibles have restrictions on when they can enroll in new plans. You need to know the specifics of each enrollment period and how they apply to your clients.
Selling Medicare Advantage Over the Phone
You may have heard that you can sell Medicare Supplements over the phone, but you want to know how to sell Medicare Advantage plans over the phone.
How Much Can I Make Selling Medicare Advantage Plans?
The Centers for Medicare and Medicaid (CMS) sets maximum compensation amounts that carriers can pay agents for sales. Click here to read more about agent compensation.
Important Terms to Know When Selling Medicare Advantage Plans
You want to answer clients’ questions with confidence, so it’s important to know the terms they’ll ask about. Here are some common terms beneficiaries will ask about:
Start Selling Medicare Advantage Insurance Today
Selling Medicare Advantage plans can be a lucrative career. At Senior Market Advisors, we give our agents tools for success such as extensive training so you can answer questions with confidence.