With inbound insurance leads, you can sit in your office, answer the phone, quote and write business. You can place an order for how many calls you want, the times of day you receive the calls and pause your account if you get busy or decide to play a round of golf. You are in control of your sales and your day.
Full Answer
How do Medicare Advantage businesses generate leads?
Our preferred Medicare Advantage lead generation strategy utilizes direct mail business reply card mailers. Here’s how it works… Our agents order direct mail leads on a fixed-price basis. Currently, we charge $25 per lead BEFORE possibly applying a lead cost reduction. Continue reading for more info.
What is the Medicare Advantage lead subsidy program?
What’s incredible about this program is the ability to subsidize some if not all of your lead generation costs! The agent who sold 1,000+ plans in 2019, has his Medicare Advantage lead costs ENTIRELY paid for! Also, he has NO cap to how many leads weekly he needs (he takes 50 direct mail leads weekly minimum, last I checked).
How do you generate leads effectively?
You will likely need to take advantage of multiple channels concurrently. When you put this into practice, you can use your time and budget more effectively by focusing on what works, and experience better lead generation results overall. Broadly speaking, there are 2 categories of lead generation: Inbound and Outbound.
What are the compliance rules for selling Medicare Advantage programs?
With Medicare Advantage, there is far more compliance rules to adhere to regarding the sale of Medicare Advantage programs. For example, an agent cannot cold call for Medicare Advantage business.
How do I prospect for Medicare clients?
⍟ 14 Ways to Generate Medicare Supplement LeadsBuild & Maintain a Website. ... Social Media Presence. ... Video Marketing. ... Blogging, Writing Articles. ... Email. ... Online Events: Live webinars, podcasts. ... Direct Requests / Client Referrals. ... Lead Swapping Partnerships (Asking other professionals for referrals)More items...
How do you get Medicare leads?
5 Ways to generate Free Medicare LeadsAsk for Referrals. Referrals or word of mouth may be the oldest, best, and least expensive ways for insurance agents to generate Medicare leads and grow your business. ... Form Community Partnerships. ... Create a Digital Presence. ... Host and Network with Seniors at Events. ... Personal Contact.
What are 3 main ways in which Medicare sales occur?
There are three different types of Medicare products sold by agents and brokers: Medicare Supplement plans (Also called Medigap plans), Medicare Advantage plans and Medicare Part D Rx plans.
How much are Medicare Leads?
Here's how it works… As mentioned previously, new Medicare Advantage pay $25 for each direct mail lead.
Is selling Medicare lucrative?
Selling Medicare can be very lucrative, but just like any other self-starter type of job, the more effort you put in, the bigger the payoff. When it comes to making money selling Medicare, there are two main ways you can earn income which include commissions and residual income.
Can you solicit Medicare Advantage prospects through email?
The only caveat: If you are initiating contact via email, you're required to include an opt-out opportunity. Direct unsolicited contact, such as text and direct messaging over social media, falls into the same category as unsolicited phone calls and door-to-door solicitation. This means it is not permitted.
How does selling Medicare work?
Agents get a share of the premiums of the insurance they sell while selling Medicare Supplements. CMS does not specify a maximum broker commission for Medicare Supplements, unlike Medicare Advantage and Part D. These commissions differ from one carrier to the next and from and to the next.
What is one CMS marketing rule that impacts how Medicare insurance plans market to consumers?
Marketing Rules CMS also regulates marketing and plan presentations, including when you're allowed to market, and how you market. Agents must wait until October 1 to begin marketing next year's plans to potential beneficiaries and cannot enroll members until October 15.
What license do I need to sell Medicare insurance in Florida?
The 2-15 agents license allows an agent to sell all forms of Life Insurance, Health Insurance, Medicare Supplement, HMO, Home Health Care, Managed Care and Long Term Care policies in Florida. Licensed agents may also sell Fixed Annuities.
What is Medicare lead?
Medicare leads are the lifeblood of an independent broker's business. With 81.5 million Medicare enrollments projected by 2030, the Medicare market is a good place to be. The challenge is getting exclusive Medicare Advantage, Medicare Supplement, and Turning 65 leads.
What is the commission on a Medicare Advantage Plan?
The maximum commission for a Medicare Advantage (MA) sale in 2022 will be $573, a 6.3 percent increase over 2021. Some states have different levels. For example in California and New Jersey, the initial MA commissions increased from to $715-per-year, a 6.4% increase over 2021.
Who is Medicare through?
The Centers for Medicare & Medicaid Services (CMS) is the federal agency that runs Medicare. The program is funded in part by Social Security and Medicare taxes you pay on your income, in part through premiums that people with Medicare pay, and in part by the federal budget.
What is outbound lead generation?
It is also called “Interruption lead generation”, and is the process where you seek out the attention of potential prospects, regardless of whether they may be looking for the information or not.
What to do if you are on good terms with Medicare?
If you are on good terms, consider an agreement to exchange leads. Network with an Annuity or LTC specialist, or maybe a Retirement Planner or Investment Specialist that works with seniors but doesn’t want to deal with Medicare products. You have the same potential clients, so it should be beneficial to both parties.
What are the two categories of lead generation?
Broadly speaking, there are 2 categories of lead generation: Inbound and Outbound .
What is the most popular method of lead generation?
Inbound is the more popular method of lead generation today. This is because it reflects the way people buy in today’s digital environment. The average person researches products for hours, on their own, before purchasing.
Why is it called permission lead generation?
It’s called Permission Lead Generation because of the fact they you are focusing on providing relevant content, like bread crumbs, that your prospective clients can follow back to you. It is the individual prospect who searches for and chooses the type and the timing of the interaction with your company.
Is telemarketing still viable?
With the advent of the internet, smartphones and the various e-communication trends that continue, it’s no doubt that telemarketing response rates have dropped. However when done properly it can still be a viable and inexpensive method to generate leads and close sales.
Is referral marketing gold?
Referrals are marketing gold. You may be tempted to offer an incentive to your clients for referrals . This may or may not be acceptable, depending on regulations from your states insurance department. Make sure you check with carriers and your state insurance department for direction before offering any incentives.
What is Lead Generation?
Lead generation is a marketing activity that allows you to draw customer interest. For example, customers interested in learning more about Medicare can be gained through lead generation strategies. Leads can be generated through social media marketing, blog posts, and email marketing.
Why Lead Generation Is Important?
Lead generation for Medicare leads is essential. It is the process that helps your insurance business establish credibility, build trust, and increase your brand awareness with potential customers. When you focus on lead generation, it can drive traffic and bring you quality leads.
Finding the Best Medicare Leads
There are a few different ways to find the best Medicare leads. You can start with everyday tools, such as social media. Making customers aware on Facebook or TikTok can be a great lead generation strategy. Another way to find Medicare leads is to use direct mail.
Lead Generation Strategies
In order for your lead generation process to be successful, you want to have a strategy in place. For example, once you have helped a customer with their Medicare insurance, make sure to ask for referrals. You can also be active in your community and host free events where customers can come learn more about Medicare.
Power Your Book of Business with Lead Generation
Your business can thrive as long as you have the right lead generation strategy in place. Finding Medicare leads can be simple, you just have to know where to look. If you need help developing your lead generation strategy for your insurance business, we can help.
How many leads does a full time agent take?
Agents can order one-time orders or ongoing orders. We recommend on-going orders. Most full-time agents take 20 leads weekly or more. The agent pays for the mailers upfront for 3 to 4 weeks before receiving replies.
Can an agent cold call for Medicare Advantage?
With Medicare Advantage, there is far more compliance rules to adhere to regarding the sale of Medicare Advantage programs. For example, an agent cannot cold call for Medicare Advantage business. Because of these compliance guidelines, we rely on paid leads to sell Medicare Advantage.
Is the Ad Response Rate higher for Medicare Advantage?
Ad response rates are higher. And there is a greater “open-mindedness” to exploring other Medicare plan options. Unlike selling Medicare Supplements whose benefits are the same between carriers, Medicare Advantage carriers all have different co-pays, deductibles, and networks. Plus, these plans may change year-to-year.
What is inbound pay per call?
Our Inbound Pay Per Call campaign delivers inbound calls from consumers to your phones through our exclusive online ad campaigns. When a consumer clicks on one of our exclusive ads, they dial into our automated IVR, which verifies the consumer’s interest.
What is the number to call Medicare?
To make your phone ring! Click or call us today: 888-432-1819 Ext. 705 for more information about Inbound calls from Medicare Insurance consumers.
Why is it important to work with an agency that specializes in targeting Medicare leads?
Working with an agency that specializes in targeting Medicare leads enables your agents to find qualified leads before it is too late. This timeline is important for many reasons, the most important of which is that your agents will need time to reach out to those in their early 60’s and establish a relationship.
Can you have all the leads in the world?
You can have all the leads in the world, but without solid training, your closing percentage will not live up to your KPIs. Even professional sales executives are constantly looking to improve their processes and close more Medicare leads. Here are a few techniques you can use to close more sales: 1.
Will Medicare purchase anything before they understand it?
No one will purchase anything before they understand it. Creating comprehensive resources that help Medicare leads to follow along while on the phone helps to close a lot more sales.
Can you close Medicare leads?
Closing leads and targeting warm Medicare leads is almost entirely dependent on your ability to educate them, and help them find answers to all of their questions. All other factors can be missing and you can still close a sale, but this is the one factor that absolutely HAS to be there to close more Medicare leads.
Inbound Medicare Calls Put Buyers in Control
They say that while everyone likes to buy, nobody likes to be sold. That’s certainly true when it comes to buying supplemental health insurance. Outbound Medicare supplement telesales is tough. Your call is a pesky intrusion into someone’s day. For many, just the sound of the phone ringing is enough to raise our hackles, regardless of our age.
Why Would Medicare Leads Call You?
Some say that regular health insurance is complicated. It is, but it pales in comparison with the complexity of selling Medicare supplemental insurance. There are regulations concerning when you can sign up, when you can make changes, and even when you can disenroll from your plan.
Building Rapport with Medicare Consumers
Being a conversation completely over the phone with no face-to-face contact comes an extreme stress on building rapport right away. By quickly informing the prospect of your expertise and knowledge, a sense of trust will immediately be formed, leading them to be more interested in listening.
Developing a Medicare Script and Sticking To It
Regardless of whether you choose to speak through a fine-tuned script or simply bullet points, either can be successful as well as there is a sense of credibility behind it. A prospect looking for a Medicare plan perhaps is in that situation due to high costs with their current plan or lack of coverage.
Maintaining High Energy
Whether working from an office or remotely from home, energy within the team is crucial to success. Sales over the phone are deemed credible by only two things: energy and knowledge. The energy of your pitch and the emotion felt through it is the key to a successful sale.
How do I get Medicare Leads?
If you do want to buy calls from us, we recommend starting small as a sort of test. Once you see how well they’re converting, you’ll feel a lot more confident about ramping up. You can start the process by reaching out—we’ll take it from there!
Is selling Medicare a good job?
Our strategic partnership with Legends United Insurance Agency allows employed agents access to our leads at no cost, so there is never a shortage of qualified and eligible consumers. Consider a career at Legends United Insurance Agency if you’re looking for a consistent and rewarding career, all while working remotely from your home.
Direct Mail
Reach your specific target market with a business reply card or custom direct mail pieces. AGA passes on our bulk discounts to our agents, and on top of the bulk discounts, we offer the 50% co-op. Check out how much you can save on a direct mail campaign with AGA:
Internet Leads
Internet leads are generated online generally from a quote request or an appointment scheduling form. Many agents on our internet leads program tell us they prefer this style of lead because the lead is hot HOT when they receive it.
Social Media
Tailored social media programs using Facebook empower agents to reach target markets with a custom-built business page, relevant posts several times per week, and custom ads and landing pages with reply forms to collect exclusive leads. One benefit to our social media program is more control over your budget.
Events
Our events team puts you in front of prospects in your community. From live events, to virtual events, we have it all! Find what works for you and be the face of Medicare in your community!
Get Exclusive Medicare Leads
The need for Medicare Advantage and Medicare Supplement plans is large now and will continue to grow. If you are ready to get exclusive Medicare leads by being in the right place at the right time, we would love to discuss and support your marketing and advertising strategies.