Medicare Blog

how to make money selling medicare supplements

by Scot Hartmann Published 2 years ago Updated 1 year ago
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  • Explain the Plan That Fits Your Medicare Client. Pitch the plan. ...
  • Close Strongly Selling Medicare Supplements Over The Phone. Write a closing line that effectively asks for the business. ...
  • Use a Phone Dialer and Automate Your Processes. Offering Medicare Supplement Insurance plans over the phone helps you save time and effort. ...
  • Get Consumer Data For A Solid Plan. You now have a script and a phone dialer. You're ready to wow the first person to pick up their phone.
  • Offer E-Enrollment For Your Clients. Since seniors today are comfortable with navigating the internet, electronic enrollment is an ideal way for them to speed up the process of getting the ...

Generally, insurance agents often earn two types of commissions when selling Medicare plans: A dollar amount per application (Medicare Advantage and prescription drug plans) or a percentage of the premium sold (Medicare Supplements).Jul 26, 2021

Full Answer

How to start selling Medicare?

How to start selling Medicare Insurance 3rd Step-. Take the AHIP (America’s Health Insurance Plans) Medicare certification. Nearly all carriers now require that an agent take the AHIP certification every year prior to being able to sell Medicare plans. AHIP cost $175 but you can get it for a lower rate if you take it through an insurance company.

What companies offer Medicare supplements?

Roundtrip uses its technology platform to coordinate transportation on behalf of healthcare providers, medical transportation companies ... "Every Medicare Advantage plan is thinking about how the social determinants of health fit into their supplemental ...

What are the top 5 Medicare supplement plans?

  • Plan G
  • Plan N
  • Plan A
  • Plan F
  • High Deductible Plan F

What license do you need to sell Medicare supplements?

People representing Medicare plans aren't allowed to:

  • Come to your home uninvited to sell or endorse anything.
  • Call you unless you’re already a member of the plan. ...
  • Require you to speak to a sales agent to get information about the plan.
  • Offer you cash (or gifts worth more than $15) to join their plan or give you free meals during a sales pitch for a Medicare health or drug plan.

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Can you make a lot of money selling Medicare?

Is Selling Medicare Lucrative? In short, yes. The average Medicare Advantage policy pays around $287 a year in commission if the purchase replaces an existing plan. However, you can get approximately double that — $573— if you write up a new Medicare Advantage plan for someone who hasn't had one before.

Is being a Medicare agent worth it?

Medicare agents have significant earning potential and a promising future of stable career growth – but it's not just about the money. Medicare agents also get to help others while taking control of their own careers. For the right person, Medicare sales can be a very rewarding and lucrative career.

What is the commission for Medicare Supplements?

Medicare Supplement Commissions The average Medicare Supplement commission rate is 22% with a 12-month advance. The average yearly premium for Medicare Supplement plans is $1,600, which has a renewal rate of $29.33/month. Agents can earn renewal commissions for at least six years.

How do I get Medicare clients?

⍟ 14 Ways to Generate Medicare Supplement LeadsBuild & Maintain a Website. ... Social Media Presence. ... Video Marketing. ... Blogging, Writing Articles. ... Email. ... Online Events: Live webinars, podcasts. ... Direct Requests / Client Referrals. ... Lead Swapping Partnerships (Asking other professionals for referrals)More items...

Is Medicare easier to sell than life insurance?

But those without such coverage usually delivers lower benefits. Because the product is simple, your selling process becomes quicker, unlike traditional life insurance policies that may need more than an hour's worth of explanation.

What are the three main ways in which Medicare sales occur?

There are three different types of Medicare products sold by agents and brokers: Medicare Supplement plans (Also called Medigap plans), Medicare Advantage plans and Medicare Part D Rx plans.

What is the Medicare commissions for 2022?

For 2022, the initial MA commissions increased from $370 to $394. This represents a 6.5 percent increase. Renewal commissions for Puerto Rico and the Virgin Islands increased from $185 to $197.

What is an FMO?

FMO — Field Marketing Organizations A field marketing organization (FMO) is basically the same as an independent marketing organization (IMO). FMOs are typically top-level organizations that are licensed to sell health insurance products in most, if not all, states.

Are Medicare brokers unbiased?

Working with an independent Medicare insurance agent means you get to choose policy options from different companies. Independent agents and brokers are more likely to give unbiased plan recommendations and advice. But they may not have in-depth knowledge of these plans.

How can I get free Medicare leads?

5 Ways to generate Free Medicare LeadsAsk for Referrals. Referrals or word of mouth may be the oldest, best, and least expensive ways for insurance agents to generate Medicare leads and grow your business. ... Form Community Partnerships. ... Create a Digital Presence. ... Host and Network with Seniors at Events. ... Personal Contact.

How do I get more Medicare referrals?

Tips on Building a Medicare Referral NetworkCreate an online presence for transparency. ... Build a local network of professionals to help boost referrals (financial advisors, other insurance agents, business owners, etc.).Look for ways to go the extra mile.

What must a producer give an insured who purchased a Medicare supplement policy at the time of application?

What must a producer give an insured who purchased a Medicare Supplement policy at the time of application? An outline of coverage (also called a policy summary) must be provided to a prospective buyer of a Medicare Supplement Policy at the time of application or policy delivery.

Overview of Medicare Supplements (Medigap)

Medicare is the public health insurance program created in 1965 allowing retirees to have health insurance even after leaving their employer’s group plan. Anyone aged 65 and older, people diagnosed with ALS or ESRD, and people who’ve received SSDI benefits for at least 25 months are eligible to enroll in Medicare coverage.

Is Selling Medicare Lucrative?

Selling Medicare supplements is a great opportunity to serve the underserved senior population and to make money. The Medigap market is two-thirds bigger than the Medicare Advantage market, and the plans are best-suited for people who travel and are financially stable.

The Best Way to Sell Medicare Supplements

Just like with selling any health insurance, Medicare comes with rules and regulations. The first step to selling Medicare supplements is obtaining a license to sell Medicare in your state. The second step is to get AHIP certification. While you don’t need AHIP certification to sell Medigap plans, it’s a great idea to obtain certification.

Medicare Basics

In order to effectively sell Medicare supplements, you should understand how the plans tie into Medicare as a whole. Here’s a general breakdown of Medicare:

Medicare Supplements Leads for Agents

Use more than one approach to reach potential leads. Email and social media are effective ways to reach your audience if you use the right tactics. Direct mail is still a great way to raise awareness even with the senior population using smartphones now more than ever before.

Start Making Money Selling Medicare Supplements

At Senior Market Advisors, our mission is to serve the underserved. The baby boomer market is all-too-often overlooked, and we want to help seniors live their best lives. When you partner with Senior Market Advisors, not only do you get to make a difference, you get an experienced marketing team, a sales support team and a free CRM to track sales.

Start Earning 6-Figures

Connect with a dedicated specialist in your market to learn how you can become a TRUE Senior Market Advisor.

What does it take to earn $30,720 per year selling Medicare Supplement Insurance Plans?

Mail 2,000 direct mail cards monthly with an average 1.5% response, you have 30 exclusive Medicare Supplement leads each month.

What is high deductible F?

High deductible F is a hybrid Medicare Supplement plan that allows your clients to keep their monthly costs down, while still having the protection of a Medicare Supplement Plan F.

What is Medicare Supplement insurance?

Original Medicare Part A & B + Medicare Supplement + Part D. Medicare Supplement insurance is also referred to as a Medigap policy by CMS. These names are interchangeable. Your client should expect to pay monthly premiums for Original Medicare Part B, their Supplement and their Part D drug plan.

How long does Medicare Supplement pay commission?

Here are the two most important things you need to know about Medicare Supplement commissions. Medicare Supplements pay the same commission for seven years.

What is the confusing part about Medicare Advantage?

The confusing part about Medicare Advantage is that client’s often think if they have a Medicare Advantage plan, that they no longer have Medicare.

How long does Medicare Part B last?

Your clients IEP begins 3 months before the month they turn 65, their birth month and ends 3 months after. Below are some common examples of Medicare Part B covered services: Doctor’s visits. Ambulance services.

What is Medicare Part C?

Medicare Part C is commonly known as Medicare Advantage (MA plans), and is offered in the common forms of an HMO or PPO plan from private insurance companies approved by Medicare. This means that those who choose a Medicare Advantage plan are subject to using the doctors listed in the associated HMO (requires referral) or PPO (referrals NOT required) networks.

How much can you make Selling Medicare?

Selling Medicare is part of the financial services industry, which has a track record of generating more millionaires than any other industry.

Get Licensed to Sell Medicare

In order to sell Medicare, you must become a licensed life and health insurance agent in your state (or any state that you plan on selling in).

Partner with a Medicare FMO

A Field Marketing Organization (FMO) is the link between Medicare insurance carriers and independent Medicare sales agents.

Complete AHIP & Carrier Certifications

AHIP (America’s Health Insurance Plans) is an industry-recognized certification test. If you want to sell Medicare Advantage products, then you must become AHIP certified for most carriers.

Prepare for Success

Now that you are licensed, contracted, and certified, it’s time to create your Medicare Business Plan. This includes setting your production goals, developing a lead generation and client retention strategy, and leveraging the support available through your Medicare FMO.

How much does Medicare Part A cost?

Medicare Part A is earned, but it can also be bought for those who need it. In 2019, it cost up to $413 a month to buy Medicare Part A. Gaps in Medicare Part A can easily cost thousands of dollars. Included in Medicare Part A: home health services, hospice care, inpatient hospital care, nursing facility care and more.

How much is the Medicare Part B deductible?

This penalty can be waived if your client has coverage with an employer. The Medicare Part B deductible was $183 in 2017. Your client will pay that much out-of-pocket before Medicare begins to cover services. After coverage beings, the client is responsible for 20% of doctor visits and other approved Medicare services.

What is the difference between Medicare Part D and Medicare Part B?

Medicare Part D. Medicare Part D covers prescription drugs and has a monthly premium. Like Medicare Part B, there is a penalty for late enrollment unless your client has an existing health insurance plan. Your client may have several Part D plans offered.

What is Medicare Part B?

2. Medicare Part B. Medicare Part B covers some of the most essential types of medical expenses. A client begins the initial enrollment period 3 months before the month in which they turn 65 and ends 3 months after the birthday.

Why do you want to have your client insured during the open enrollment period?

You’ll want your client insured during the open enrollment period because this is the only time they don’t have to worry about pre-existing conditions. Underwriting is much simpler. It’s only if your client misses this open enrollment period that they will have to pass health questions. 12.

How to determine if Medicare is my primary coverage?

To determine if Medicare can be your client’s primary coverage, it’s important for you to ask your client about their age. Also, ask if they are working or retired. If they are still working, ask how many employees the company employs. 6.

Can a 65 year old use Medicare?

If the client is 65 and older and is still working and on a group health plan with fewer than 20 employees, they are eligible for Medicare. Also, if your client is disabled, under the age of 65 and on an employer-funded health plan with fewer than 100 employees, he/she may use Medicare as the primary coverage.

Is Selling Medicare Lucrative?

According to the Administration for Community Living’s 2017 Profile of Older Americans, the over 65 population as of 2016 is 49.2 million. Projections are that by 2060 there will be 98 million people in that age range. The estimation is 21.1 million over age 85 in 2030.

Do I Need a License?

As your mind rolls with questions about getting started, make sure you check with your state’s Department of Insurance to find out what their licensing requirements are. Some states issue you a license for health care. Other states have specific licenses for Medicare supplements.

What Is an Insurance FMO?

A Field Marketing Organization (FMO) is a company that makes insurance products available to agents and agencies. This is a valuable contact as many big-name insurance companies will only provide their products to you through an FMO.

Why is FMO required?

The FMO is a requirement because the large insurance companies will only deal with agencies that meet a minimum profitability requirement. Some FMOs pay full, vested commissions equivalent to what you would receive if able to contract directly with the carrier.

How many clients does Medicare have?

Your income is only limited by the time you put into working. On average, a Medicare insurance agent in business for five (5) years has around 400-500 clients.

What is Medicare Advantage?

One of the benefits is the sale of Medicare Advantage or a Medicare supplement that provides you with a residual income for years. This is a passive income you enjoy the benefit of from every sale. Working as an independent agent means the commissions pay directly to you.

What to do when selling Medicare supplements?

When you sell Medicare supplements from home, you need to offer a variety of products to meet each beneficiary’s needs. This includes supplement products, prescription drug coverage, Medicare Advantage products, and ancillary products. Ensure the products you are offering benefit the client, not a push for your pocketbook.

How much do you make selling supplements?

Luke Hockaday, Director of Medicare Supplement Sales, explains: "If you're selling supplements, you don’t make very much – maybe, on average, $250/year per policy. But you make that same amount for six years (depending on your state), so it takes a lot of sales. The longer you're in it, the more they stack on top of each other," he says.

How do I start a Medicare business?

There are really three paths you can take to have a lucrative Medicare business: One sale at a time. Build a field force to sell underneath you. Add Medicare to your current offering (i.e: financial advisors or P&C agencies) Each option has unlimited income potential; it's just a matter of which path you want to take.

What Do Rockstar Producers Have In Common?

We are currently conducting a survey of independent insurance agents in the senior market.

What is the key takeaway for all insurance producers looking to have a high income?

A key takeaway for all insurance producers looking to have a high income is to develop systems that work for you. All-star producers find ways to be efficient so they can spend almost all of their time on sales.

Why don't producers have to spend money on marketing?

After a certain point, the best producers don't have to spend money on marketing at all, because they have a revolving door of referrals. They have established themselves in their area as an expert, and word-of-mouth keeps their business going in high gear.

Is selling Medicare products profitable?

So yes, selling Medicare products can be very lucrative. But ultimately, your income is up to you.

Is there a cap on Medicare sales?

The good news is that your chosen field in the insurance business is one where you can make as much as you want. There are no caps. Originally published April 15, 2014. Updated December 21, 2020 with expanded information about how lucrative Medicare sales can be.

How Much Does an Insurance Agent Make on Medicare Sales?

Generally speaking, agents earn two types of commissions selling Medicare plans: a flat dollar amount per application (Medicare Advantage and prescription drug plans) or a percentage of the premium sold (Medicare Supplements).

What does it mean when you assign commissions to the FMO?

When you assign your commissions to the FMO, this means the carrier will pay the FMO, who will then pay you . Agents signing an Assignment of Commissions contract must be careful, because depending on their contract, their upline could keep their renewals should they choose to leave.

How does Medicare Advantage work?

Agents selling Medicare Advantage and Part D plans get a flat dollar amount of money per application. This comes to them in the form of initial commissions and renewal commissions. Carriers pay out initial commissions when an agent makes a new sale or when the beneficiary enrolls in a new, “unlike” plan (different type). Each year and beyond, carriers pay out renewal commissions to the agent if the beneficiary remains enrolled in the plan or enrolls in a new, “like” plan (same type).

Is selling Medicare a lucrative business?

Selling Medicare can be very lucrative, if done right. Hopefully now you have a better idea of how much Medicare agents can make and know that working with an FMO should never hurt your commissions, only help them grow!

Do insurance carriers have to pay Medicare Advantage commissions?

The Centers for Medicare & Medicaid Services (CMS) set the maximum broker commissions for Medicare Advantage and Medicare Part D annually; however, insurance carriers aren’t required to pay these amounts. What you earn for Medicare Advantage and PDP sales could be less, depending on the carrier and your contract with them.

Do carriers pay agents?

It’s important for agents to know that carriers pay agents and FMOs separately. Your relationship with an FMO is comparable to your clients’ relationship with you.

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