Medicare Blog

how to sell more medicare advantage plans over the phone

by Ayana Hegmann Published 2 years ago Updated 1 year ago
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  • Explain the Plan That Fits Your Medicare Client. Pitch the plan. ...
  • Close Strongly Selling Medicare Supplements Over The Phone. Write a closing line that effectively asks for the business. ...
  • Use a Phone Dialer and Automate Your Processes. Offering Medicare Supplement Insurance plans over the phone helps you save time and effort. ...
  • Get Consumer Data For A Solid Plan. You now have a script and a phone dialer. You're ready to wow the first person to pick up their phone.
  • Offer E-Enrollment For Your Clients. Since seniors today are comfortable with navigating the internet, electronic enrollment is an ideal way for them to speed up the process of getting the ...

Part of a video titled How To Sell Medicare Advantage Over The Phone Successfully
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Again let them talk while you're working. Okay you want them to just keep talking and not just letMoreAgain let them talk while you're working. Okay you want them to just keep talking and not just let it go silent and weird.

Full Answer

How do I start selling Medicare Advantage plans by phone?

The first step is completing AHIP and obtaining the proper license in your state of residence. After you contract with Medicare Advantage carriers, you can sell by phone in your state any other state as long as you’re licensed in those states. How Much Can I Make Selling Medicare Advantage Plans?

Why sell Medicare supplements over the phone?

But with you reaching out to them, you can help seniors prevent the costly mistake of having gaps in their coverage. Selling Medicare Supplements over the phone is an advantage for you as well. You can reach more potential clients in less time, while still delivering the same value. You can reduce mailing costs and unnecessary paperwork.

What is it like to sell Medicare Advantage plans?

The unique thing about selling Medicare Advantage plans is that you don’t get to sell a product unless you’ve passed tests and meet knowledge requirements. LM: Correct. Further, you may have face-to-face training requirements before selling. You’ll be in a room of other new agents.

Is it better to sell Medicare insurance by phone or email?

And when it comes to vital tasks like selling Medicare insurance, calling is ideal. The reason for this is clients prefer talking to a real person when it comes to high-value purchases like insurance. But of course, doing business over the phone comes with a few challenges.

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How do you market a Medicare Advantage plan?

Medicare Advantage Marketing to current patientsTargeted mail and emails for patients 65+Reminders for current patients during open enrollment.Informational blogs and social media posts.Posters in your office.Referring patients to an informational page on your website with a lead capture.More items...

Is selling Medicare Advantage lucrative?

Myth #3: There's no money in selling Medicare. Maximum commission rates for Medicare Advantage and Part D plans are on the rise for the third year in a row and Medicare Supplement commissions are as lucrative as ever. The real value of Medicare sales comes in the renewal income.

Can you market Medicare Advantage via email?

While you can market to potential enrollees via conventional mail, other print media, and email (provided you include an opt-out function), you can't use other standard marketing methods. You cannot market to potential MA enrollees in the following ways: Door-to-door (including leaving flyers at someone's house)

What is the commission for Medicare Advantage?

Renewal commissions increased from $255/member/year to $270/member/year, a 5.88% increase. Here's a chart comparing the increases from last year. (By comparison, Medicare Advantage commission increases ranged from 5.41% to 5.90% for 2020.)

How do I get Medicare clients?

⍟ 14 Ways to Generate Medicare Supplement LeadsBuild & Maintain a Website. ... Social Media Presence. ... Video Marketing. ... Blogging, Writing Articles. ... Email. ... Online Events: Live webinars, podcasts. ... Direct Requests / Client Referrals. ... Lead Swapping Partnerships (Asking other professionals for referrals)More items...

Do Medicare agents get residuals?

As an insurance agent, you need a residual income base to create a career with long-term sustainability. Medicare can be that residual income. You can build a 6 figure income by steadily selling Medicare for as little as 3-4 years.

When can telephone contact be made with a Medicare eligible consumer?

Once contact is made or 9 months from the date the consumer provided permission (e.g. consumer signature date on BRC) or 90 days if on federal do not call list, whichever comes first.

Can you cold call Medicare?

CMS has strict guidelines around contacting Medicare beneficiaries. In general, you can't market through unsolicited direct contact. (Often referred to as cold calling and includes going door-to-door.) Referred beneficiaries must contact you or the plan directly.

Can social media be used to promote Medicare Advantage plans?

Generic materials can advertise the services you offer as an agent. You don't need prior CMS or carrier approval to share such materials on your social media sites as long as you don't include any plan-specific details or carrier brand names and logos.

What is the Medicare Advantage commission for 2022?

The maximum commission for a Medicare Advantage (MA) sale in 2022 will be $573, a 6.3 percent increase over 2021. Some states have different levels. For example in California and New Jersey, the initial MA commissions increased from to $715-per-year, a 6.4% increase over 2021.

What is an FMO?

FMO — Field Marketing Organizations A field marketing organization (FMO) is basically the same as an independent marketing organization (IMO). FMOs are typically top-level organizations that are licensed to sell health insurance products in most, if not all, states.

What is the commission for health insurance Agents?

For selling individual health insurance policy, commission will be 15% of premium paid and for group health policy it will be 7.5%. Irdai has also changed the commission structure for fire and marine insurance. In the retail fire segment, an agent will get 15% of the annual premium and 16.5% in case of an intermediary.

Selling Medicare Over the Phone: A Great Opportunity

In order to sell Medicare by phone, you don’t have to live in the state you want to sell in, you just need a license to sell Medicare in that state. That means you’ll be able to reach more people than ever before as long as you have the right skills, education, and certifications.

How to Sell Medicare Advantage Plans Over the Phone

Knowing how to sell Medicare Advantage plans over the phone can be a giant leap for your business. First, you must be AHIP-certified, and then you must contract with all the carriers whose plans you want to sell. It’s smart to contract with as many possible so you can offer clients a variety of options.

How to Sell Medicare Supplements by Phone

Medicare Supplements cover expenses such as coinsurance and MA plans cover medical expenses such as doctor visits. Medicare beneficiaries cannot enroll in both a MA plan and a Medigap plan, so it’s important to determine your client’s needs so you aren’t offering something they can’t use.

How Do I Get Paid?

In order to sell any Medicare plan, you have to contract with the carrier. Once a beneficiary enrolls in a plan, the carrier will pay you a commission, and some carriers will pay out if a beneficiary renews. You don’t collect any payments directly from the beneficiary.

How to Talk to Baby Boomers

In order to effectively sell Medicare by phone, you’ll have to speak your prospects’ language. Speak confidently. Your prospect will think you’re hiding something if you stumble over words. Be polite. Baby Boomers appreciate good manners and proper phone etiquette.

Start Selling Medicare Over the Phone and In-Person With Senior Market Advisors

Senior Market Advisors provides its agents with the tools they need for success in Medicare phone sales. Not only will you get access to plans from all the major carriers, but you also get free access to our proprietary CRM. SMA provides training so you’ll be ready to provide your clients with the right information so they can make smart decisions.

Start Earning 6-Figures

Connect with a dedicated specialist in your market to learn how you can become a TRUE Senior Market Advisor.

How to sell Medicare plans over the phone?

There are a number of ways to sell Medicare plans over the phone. The most obvious option is to get set up as a call center/telesales agency. While this set up can ultimately work very well, there are some obstacles to doing it which are time and cost. Call scripts will need approval by the carriers.

What to do if you don't have experience in Medicare?

After you have an insurance license, there are steps to take for contracting and certifications. Use the link for step by step instructions. Medicare contracting and certifications guide.

Can agents quote and compare plans?

Agents and prospects can quote and compare plans, run drug comparisons, search doctors and enroll prospects online without a face to face meeting. The agent can enroll the prospect or the prospect can self enroll through the link sent to them by the agent. You can text or email the enrollment links.

Why Sell Medicare Advantage Plans?

Typically, insurance carriers offer higher commissions for MA plans than Medicare Supplements or Part D plans.

How to Sell Medicare Advantage Plans

Before you can start selling Medicare Advantage plans, you must receive the proper training, licensing, and certifications. Check with your state’s department of insurance to learn about state-specific requirements. After you’re licensed, the next step is marketing your services.

When Can I Sell Medicare Advantage?

Many Medicare-eligibles have restrictions on when they can enroll in new plans. You need to know the specifics of each enrollment period and how they apply to your clients.

Selling Medicare Advantage Over the Phone

You may have heard that you can sell Medicare Supplements over the phone, but you want to know how to sell Medicare Advantage plans over the phone.

How Much Can I Make Selling Medicare Advantage Plans?

The Centers for Medicare and Medicaid (CMS) sets maximum compensation amounts that carriers can pay agents for sales. Click here to read more about agent compensation.

Important Terms to Know When Selling Medicare Advantage Plans

You want to answer clients’ questions with confidence, so it’s important to know the terms they’ll ask about. Here are some common terms beneficiaries will ask about:

Start Selling Medicare Advantage Insurance Today

Selling Medicare Advantage plans can be a lucrative career. At Senior Market Advisors, we give our agents tools for success such as extensive training so you can answer questions with confidence.

How many levels of Medicare Supplements are there?

Medicare Supplements have 10 different levels of coverage, and each level is associated with a letter. Each “letter” offers the same basic coverage in every state, though some plans may add a few extra benefits. As long as you’re licensed in the client’s state and you’ve contracted with the carrier, you can sell a plan.

How to be an expert in Medicare?

Your prospect will think you’re hiding something if you stumble over words. Be polite. Baby Boomers appreciate good manners and proper phone etiquette . Baby Boomers like details and information, which is another reason you have to be an expert in Medicare plans.

How many Boomers use smartphones?

Many younger Baby Boomers have used the internet for their entire adult lives, so it makes sense that 40 percent of seniors use smartphones. Since Baby Boomers readily familiarize themselves with technology, you should make your phone a huge component of your overall marketing and sales strategy. Many of your prospects may actually prefer ...

How to allow client to feel empowered?

To allow the client to feel empowered, ask if the caller wants to talk to you or if there is a better time to call back. Ask about your client’s current insurance plan and make notes in your CMS. Once you’ve learned what they’re in the market for, you can offer matching plans.

How long is Medicare enrollment period?

Most Medicare-eligibles will have only two enrollment periods during which you can sell to them, the Initial Enrollment Period (IEP), which is the seven months surrounding their 65th birthday, and the Annual Enrollment Period (AEP), which is from October 15 to December 07. Some beneficiaries will qualify for a Special Enrollment Period (SEP), ...

Can I enroll in Medicare Supplement and Medigap?

Medicare Supplements cover expenses such as coinsurance and MA plans cover medical expenses such as doctor visits. Medicare beneficiaries cannot enroll in both a MA plan and a Medigap plan, so it’s important to determine your client’s needs so you aren’t offering something they can’t use.

Can you ask for referrals for Medicare Advantage?

If you provide a great customer experience, they’ll recommend you to their friends and family. While you aren’t allowed to explicitly ask for referrals in regards to Medicare Advantage, your clients can forward your contact information.

What is the difference between Medicare Supplement and Advantage?

As long as you’ve done that you’ve done your CYA. The other difference between a Supplement and an Advantage plan is you have a prescription portion. So you’ve got to sell a prescription drug plan with a Medicare Supplement.

What is the certification test for Medicare Advantage?

Selling Medicare Advantage plans, you get a contract with a carrier, but once you’re contracted with that carrier every year that you are in Medicare Advantage sales, you’re going to have to take a certification test called AHIP. A lot of people freak out, “Oh, it’s so hard.”. Well, it’s Medicare 101. You need to know the product that you’re ...

What is the age limit for Medicare?

LM: When somebody has Medicare they’re normally 65 and over. You do have a segment of the population under 65 that get Medicare who are usually disabled. Once someone is on Medicare they have two options – Medicare Advantage or Medicare Supplement. There’s not a good or a bad option, there is simply two options.

Can you door knock Medicare Advantage?

Now in the Medicare Advantage world if you don’t have permission to contact you’re not supposed to contact. You can’t door knock for Medicare Advantage, so you’ve got to wait for it to come to you, but you can put a lot of honey out there to attract the bees.

Does Medicare Advantage include prescriptions?

For Medicare Advantage a prescription plan is included. The copays per carrier are probably different, but they function the same way. All you’ve got to do is pull up the formulary, which is usually in a PDF and just do the search for the medications and make sure they’re in there.

Can you make a ton upfront selling Medicare Advantage?

Selling Medicare Advantage insurance, you don’t make a ton upfront.

Can you sell Medicare Advantage plans?

The unique thing about selling Medicare Advantage plans is that you don’t get to sell a product unless you’ve passed tests and meet knowledge requirements. LM: Correct. Further, you may have face-to-face training requirements before selling. You’ll be in a room of other new agents.

Medicare Sales Certification and Recertification

If you’re thinking about selling health insurance and only sell home and auto, the process of getting licensed as a Medicare agent is not difficult and can be the path to a lucrative career.

Marketing to Seniors: How Can I Sell More Medicare Policies?

The good news is that e-applications are available to Medicare shoppers so you can sell Medicare supplements over the phone! The leads from SmartFinancial came into your queue because interested seniors filled out an online form and are likely to apply online and buy over the phone. These are the perfect leads!

Know the Senior Insurance Market

If you’re not familiar with the senior market, it’s a good idea to learn about seniors’ needs before you begin haphazardly selling insurance products. This is the most seasoned demographic you’ll ever sell insurance to, so using gimmicks will likely not pan out as easily as it would with a young person.

Medicare Advantage Sales Leads: Do I Need to Buy Them?

Medicare Advantage sales leads are a perfect way to find seniors looking to buy insurance. Some leads from SmartFinancial have a built-in Medicare Advantage sales strategy and others have a built in Medigap insurance strategy.

Medicare Advantage Sales Scripts

Keep in mind that you don’t want to ramble on and get the entire script in, in one shot. Wait and allow the prospect to speak between each section. Pay close attention to what they are saying, and proceed as is appropriate:

Which Are the Best States to Sell Medicare In?

All 50 states are ripe for Medicare supplement sales and Medicare Advantage sales but the best states to sell in are Florida, Arizona, Illinois, Texas, Pennsylvania, New Jersey, California, North Carolina, New York, Michigan and Virginia! There are high concentrations of individuals who hold Medicare supplement policies, and they may be electing to change their coverage during Open Enrollment 2020!.

Why is selling over the phone important?

Selling over the phone is a viable option that should be considered to save time and effectively provide value to your client while increasing revenue. As technology continues to be utilized face to face is becoming less important and value being delivered is increasing. Be punctual, call on time and be professional.

What is Medicare Part A?

Medicare Part A covers hospital expenses, including hospital stays and skilled nursing care (as long it's not a long-term or custodial care).

Is phone sales more personal?

Phone sales are much less personal, at least in the initial conversation than a face-to-face sales presentation. And since you're reaching out to far more people, there's a chance more people would tell you "no, thank you" or "sorry, not interested" and hang up. Pro Tip: Don't take rejections personally.

Do baby boomers need Medicare Supplement Insurance?

Why Selling Medicare Supplement Products Over the Phone Works. Around 10,000 Baby Boomers are turning 65 every day. While these thousands of Baby Boomers are automatically eligible for Medicare, they still need Medicare Supplement Insurance, so they don't have to pay for the healthcare costs that Original Medicare doesn't cover.

Standard Medicare Supplement Coverage

To make it easier for you to compare one Medicare Supplement policy to another, Indiana allows 8 standard plans to be sold. The plans are labeled with a letter, A through N. Plans H, I, and J are no longer offered, and Plans C and F are only available to people who were eligible for Medicare before January, 2020.

How To Get Certified To Sell Medicare Advantage Plans

DD: Whats the process for somebody who wants to learn how to become a Medicare Advantage insurance agent?

Easier Than You Think

So is it that complex? Is it hard? No. You just got to do a little bit of homework.

Passive Income Is King

DD: Ill add in my perspective. Ive been in the business since 2011 and most of my business has been focused on final expense.

Why Sell Medicare Advantage

DD: Explain to agents what the opportunity is in selling Medicare Advantage plans to clients?

Learn Cms Compliance Rules And Regulations

The Medicare Communications and Marketing Guidelines is where all the compliance rules live. These are updated semi-regularly, but you can always check the latest version on this CMS page.

What Are The Long

DD: What would you describe as the long-term advantages selling Medicare Advantage plans as your primary line of business?

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