Medicare Blog

why all the medicare ads on tv

by Arvel Grady DVM Published 3 years ago Updated 1 year ago
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Keep in mind that these Medicare Advantage plans are offered by for-profit entities, corporations not unlike your cable provider, department store, or neighborhood used car lot. The purpose of the TV commercials is to get you to act, to call the number on your screen, to make a purchase.

Full Answer

Should you watch Medicare Advantage ads on TV?

Nov 12, 2021 · The commercials, said "Friends Talk Money" co-host Terry Savage, a syndicated personal finance columnist and author and Medicare expert, promote their one-stop shopping and potential money savings.

Why are Medicare Advantage plans so advertised?

Nov 05, 2021 · Here's the bottom line from Omdahl and the "Friends Talk Money" hosts: Some of what you hear on those Medicare Advantage TV ads is true, but the fine print shows that "free" isn't really "free ...

Is Medicare destroying our TV viewing pleasure?

Jan 03, 2022 · The End of those TV Commercials! –Not Quite Yet! Posted on January 03, 2022by Karen Courtney in Uncategorized. The brief December respite from Medicare Advantage Plan TV commercials is over. Starting January 1, Medicare Advantage insurance plans have until March 31 to convince current plan users to switch between Medicare Advantage Plan ...

Why are there so many Medicare Advantage ads for retired athletes?

Nov 01, 2021 · Those stupid AF Medicare commercials may appear three times during just one, 30-minute TV show. All channels. All channels. Every minute of the day, 24/7 and year-round.

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Are all the Medicare ads on TV legitimate?

No, the Joe Namath Medicare commercials are not a scam. They advertise legitimate Advantage plans but include few details about the benefits. A large company pays Namath to appear in their advertisements and tell viewers to call a number where they can buy plans.

Why are there so many commercials about Medicare?

0:123:43Why Are There So Many Medicare Commercials??? - YouTubeYouTubeStart of suggested clipEnd of suggested clipAnd the reason for this is because medicare advantage plans are much more lucrative for insurance.MoreAnd the reason for this is because medicare advantage plans are much more lucrative for insurance. Companies. For you to enroll into much more than medicare. Supplements.

Will Medicare ads ever stop?

–Not Quite Yet! The brief December respite from Medicare Advantage Plan TV commercials is over. Starting January 1, Medicare Advantage insurance plans have until March 31 to convince current plan users to switch between Medicare Advantage Plan companies.Jan 3, 2022

Is the Medicare helpline advertised on TV legitimate?

But here's some of what it says: The Medicare Coverage Helpline is not affiliated with or acting on behalf of any government agency or program. The Medicare Coverage Hotline is a private for-profit lead generation campaign and does not offer insurance and is not an insurance agency or broker.Jul 26, 2021

Why do doctors not like Medicare Advantage plans?

If they don't say under budget, they end up losing money. Meaning, you may not receive the full extent of care. Thus, many doctors will likely tell you they do not like Medicare Advantage plans because the private insurance companies make it difficult for them to get paid for the services they provide.

What is the difference between Medicare gap and Medicare Advantage?

Medigap is supplemental and helps to fill gaps by paying out-of-pocket costs associated with Original Medicare while Medicare Advantage plans stand in place of Original Medicare and generally provide additional coverage.

What was the purpose of offering Medicare Advantage to Medicare beneficiaries?

Medicare claims that this rule will improve the relevance and depth of Medicare's value and quality-based payments, which will better reward clinicians for providing high quality, efficient care. By contrast, in Medicare Advantage Plans, Medicare pays private companies a predetermined monthly rate for each beneficiary.

Who does the Medicare commercial?

The TV campaign, which first aired in 2018 and stars 78-year-old Joe Namath, is for the Medicare Coverage Helpline. With a crinkled smile, Namath lists a handful of health care benefits—from no co-pays to home-delivered meals—intended to attract callers on Medicare.Dec 13, 2021

What are the advantages and disadvantages of Medicare Advantage plans?

The takeaway Medicare Advantage offers many benefits to original Medicare, including convenient coverage, multiple plan options, and long-term savings. There are some disadvantages as well, including provider limitations, additional costs, and lack of coverage while traveling.

How does Medicare Helpline work?

The Medicare Coverage Hotline is a private for profit lead generation campaign and does not offer insurance and is not an insurance agency or broker. Your call is sold to a licensed insurance agent to give you information about your Medicare Advantage Plans.Apr 25, 2021

What is an Advantage Plan?

Advantage plans enable participants to receive multiple benefits from one plan, but all Advantage plans must also include the same coverage as Original Medicare (Parts A and B). When you have an Advantage plan and receive care, the insurance company pays instead of Medicare. Advantage plans are often HMOs or PPOs, ...

How much is Part B premium?

Still, those on Advantage plans must continue to pay their Part B premium. The standard Part B premium is $148.50. Those with lower incomes can get help paying this premium, while higher-income earners are subject to premium adjustment.

Can you see a doctor with Medicare?

With or without secondary Medigap insurance, Original Medicare coverage enables you to see any doctor accepting Medicare assignment. As of 2020, only 1% of physicians treating adults had formally opted out of Medicare assignment, so this is similar to having an unlimited "network."

What is a zero premium plan?

These plans are common and many customers do choose them, however they are certainly not free when considering the entire picture. Medicare Advantage plans come with out of pocket co-pays each time you seek treatment, for each doctor, specialist, etc. Depending on the company, these co-pays are capped on an annual basis – often upwards of $7,000 per year. Which means if you see the doctor a lot in a given year, your free plan may cost you in the neighborhood of $7,000. If you are paying a premium, you most likely have a Medicare Supplement plan with a Prescription Drug Plan.

How much does Medicare Advantage cost?

Depending on the company, these co-pays are capped on an annual basis – often upwards of $7,000 per year. Which means if you see the doctor a lot in a given year, your free plan may cost you in the neighborhood of $7,000.

Why is this Medicare marketing blitz happening now?

The Medicare Annual Election Period (also called Open Enrollment) starts on October 15 each year and ends on December 7. That means that typically, the Medicare commercials and mail start right after Labor Day, with phone calls beginning October 1.

How did Medicare marketers get my phone number and address?

Medicare marketing lists are inexpensive and readily available to anyone who wants to use them for mailings and phone calls. So if you have 10,000 agents in Los Angeles, chances are – if you are over 65 and live in a zip code the agent wants to sell in – you have received a LOT of mail since Labor Day.

How can I make the Medicare calls stop?

TIP: If you want the calls to stop, respond with “My phone number is on the Do Not Call list and I will report you to CMS (Centers for Medicare & Medicaid Services) if you continue to call.” (Ignoring the Do Not Call list is a serious infraction for agents.)

What about in-person Medicare marketers?

Then we have the door knockers and agent kiosks. You do not have to answer the door. Ever. (And I highly recommend not answering, especially now!)

Should I pay attention to marketers during Medicare's open enrollment period?

It is very important to review your plan each year, but that does not require you to respond to the marketing.

A few tips

Using a trusted agent or advisor is always best, but you want review your drug list and pharmacy for the upcoming year at Medicare.gov at the very least.

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