how to reach medicare prospects

^{Increase Your Medicare Prospects in 4 Ways}

• Have a Strategic Medicare Product Offering. The best way you’re going to expand your customer base is through portfolio diversification. ...
• Expand your Medicare Knowledge. And sharpen your sales skills. This has to be a continual effort if you want to remain competitive. ...
• Build a Network of Senior-Focused Professionals. Who else works with seniors in your community? Find out and create a local group. ...
• Create Opportunities to Delight and Impress

How do I get Medicare leads for my business?

Website, email, and social media are all important ways to connect with eligible Medicare prospects. One of the most effective ways you can quickly grow your business will be to buy high-quality leads that are sourced specifically for you. More on how that works below.

How do I talk to a real person at Medicare?

For specific billing questions and questions about your claim, medical records, or expenses, log into MyMedicare.gov, or call us at 1-800-MEDICARE (1-800-633-4227). TTY users call 1-877-486-2048.

Are you tapping into a Medicare gold mine?

With baby boomers moving into the Medicare eligible age, your opportunities to find Medicare eligible prospects will be “booming.” In fact, if you are generating your own leads with our proven successful method, you could be tapping into a gold mine.

Where can I find more information on Medicare agent training?

For more information on agent training, target marketing, and compliance in Medicare, please contact your Regional Sales Director at 800-962-4693. Loading... You must log in to post a comment.

How do I prospect for Medicare clients?

⍟ 14 Ways to Generate Medicare Supplement LeadsBuild & Maintain a Website. ... Social Media Presence. ... Video Marketing. ... Blogging, Writing Articles. ... Email. ... Online Events: Live webinars, podcasts. ... Direct Requests / Client Referrals. ... Lead Swapping Partnerships (Asking other professionals for referrals)More items...

How do Medicare agents get leads?

Medicare Leads from Direct Mailer Campaigns. Sending direct mailers to gain Medicare leads is another method agents utilize. Running a direct mailer lead campaign can be pricey, but luckily, carriers and field marketing organizations (FMOs) often offer marketing co-op to help cover a percentage of the cost.

How hard is it to sell Medicare?

No, it's not hard to sell Medicare Supplements. When you're first starting, it should be easy, because everyone on Medicare needs one. It's just an insurance product. You're not a member – you're a policyholder, and that means a lot to people.

Can I solicit Medicare Advantage prospects through email?

Due to a change reflected in the 2019 MCMG and now in the Medicare Advantage & Part D Communication Requirements, agents are permitted to make unsolicited direct contact with potential enrollees via email. However, the email must have an opt-out option in order to remain compliant.

Is selling Medicare insurance a good career?

Medicare agents have significant earning potential and a promising future of stable career growth – but it's not just about the money. Medicare agents also get to help others while taking control of their own careers. For the right person, Medicare sales can be a very rewarding and lucrative career.

How much do Medicare leads cost?

As mentioned previously, new Medicare Advantage pay $25 for each direct mail lead.

Can you make good money selling Medicare?

Earning income potential is dependent on sales commissions, talent and location. On average, medicare sales agent jobs pay around ​$65,000​ annually, but top agents can earn six-figure incomes in just three years, suggests Redbird Network.

How do I learn to sell Medicare?

To sell Medicare Advantage plans, you'll have to complete the America's Health Insurance Plans (AHIP) certification in addition to each carrier's compliance and product certifications. These certifications exist to help protect seniors and reward agents who do things the right way.

Can you sell Medicare door to door?

MA/PD PLANS May not market to beneficiaries door to door, including leaving materials at a beneficiary's doorstep. May call a beneficiary they enrolled in a plan to discuss plan business, as well as discuss the availability of other plan options/types within the same parent organization.

Can you cold call Medicare?

CMS has strict guidelines around contacting Medicare beneficiaries. In general, you can't market through unsolicited direct contact. (Often referred to as cold calling and includes going door-to-door.) Referred beneficiaries must contact you or the plan directly.

What is unsolicited contact with a Medicare eligible consumer?

Unsolicited Contact: The Center for Medicare and Medicaid Services (CMS) states that agents cannot make direct unsolicited contact. This is anyone who has NOT given explicit permission to contact.

Can Medicare agents cold call?

Insurance agents are not allowed to make cold calls to solicit business, so agents sometimes engage outside marketers to call Medicare beneficiaries and promise to put them into “a better” plan.

Phone

For specific billing questions and questions about your claims, medical records, or expenses, log into your secure Medicare account, or call us at 1-800-MEDICARE.

1-800-MEDICARE (1-800-633-4227)

For specific billing questions and questions about your claims, medical records, or expenses, log into your secure Medicare account, or call us at 1-800-MEDICARE.

When should Medicare mailers be sent?

The mailers should run two to six months prior to the target consumers’ birthday months at age 65. You are able to sell Medicare Supplement and Medicare Advantage Prescription Drug (MAPD) plans to leads gained from these mailers.

How to pull in Medicare leads?

Holding Medicare sales and educational events are great ways to possibly pull in some Medicare leads. You just have to be mindful of the rules and what you need to do to ensure the events are fully compliant. There is also the current need of keeping events socially distanced, so everyone stays safe and healthy. Luckily with today’s technology, events can be conducted virtually, making the chance of personal contact a non-issue.

What age do SEP mailers target?

Special Enrollment Period (SEP) Mailers — This campaign focuses on leads age 66-80 with the purpose of targeting those with potential SEPs available.

What are the two types of Medicare sales events?

The first thing you need to know about Medicare Sales events is that there are two different kinds: formal and informal.

How to follow up with prospects?

Perhaps the easiest thing you can do is follow up with the prospects you already have made compliant contact with. A friendly phone call or email after an initial meeting will keep you on their radar. How many times have you gotten busy and forgot to pursue something you have started? Just because you have not heard from a referral doesn’t mean they aren’t interested. A quick follow-up will remove any uncertainty and let your prospects know you are a faithful agent who’s ready to assist them in finding the best plan to fit their needs.

How to bring in leads for a business?

Creating a website for your business is one of the best ways to bring in leads. Websites can be as low cost and maintenance as you want, but the effort you put into it will pay off. There are plenty of website builders available at little to no cost that will make creating your own site an easy feat. This will be your platform to market your business and you can choose what you want to showcase. Provide some history about how you got started in the industry; list ways prospects can get in contact with you; and provide some helpful Medicare resources. Just remember to make it a professional and inviting space that will entice consumers to reach out to you. Your website will give consumers their first impression of what your business has to offer and why you’re the best choice.

When to send T65 mailers?

The mailers should run two to six months prior to the target consumers’ birthday months at age 65. You are able to sell Medicare Supplement and Medicare Advantage Prescription Drug (MAPD) plans to leads gained from these mailers.

What to do if you are on good terms with Medicare?

If you are on good terms, consider an agreement to exchange leads. Network with an Annuity or LTC specialist, or maybe a Retirement Planner or Investment Specialist that works with seniors but doesn’t want to deal with Medicare products. You have the same potential clients, so it should be beneficial to both parties.

Is referral marketing gold?

Referrals are marketing gold. You may be tempted to offer an incentive to your clients for referrals . This may or may not be acceptable, depending on regulations from your states insurance department. Make sure you check with carriers and your state insurance department for direction before offering any incentives.

Do independent agents purchase leads?

Many independent agents purchase leads, but the market is particularly crowded, and these leads are available to any agent with a marketing budget. There are many options for generating leads that will give you an edge over the competition: Rules vary based on product type.

Can you discuss benefits with certified agents?

Benefits and plan information is only allowed to be discussed by certified and approved agents. Set appointments. Your personnel can set the dates for a follow-up conversation, or do live transfers over the phone when a lead is considered “hot.”.

Is Medicare booming for baby boomers?

A. With baby boomers moving into the Medicare eligible age, your opportunities to find Medicare eligible prospects will be “booming.”. In fact, if you are generating your own leads with our proven successful method, you could be tapping into a gold mine. Many independent agents purchase leads, but the market is particularly crowded, ...

Can temporary employees work for Medicare?

In fact, these temporary employees will work to your benefit to assist in setting appointments on your behalf once the lead has been qualified. Just be sure they do not discuss any Medicare plan information with the client. Benefits and plan information is only allowed to be discussed by certified and approved agents.

Can you sell Medicare supplements to 65 leads?

Rules vary based on product type. If you are selling Medicare supplements to turning 65 leads, there are few er restrictions, per MMG. However, if you are looking to push Medicare Advantage plans, things become a bit trickier. Once you have determined which product type you are interested in marketing, you can begin the next step.

Is Selling Medicare Lucrative?

In short, yes. The average Medicare Advantage policy pays around $262 a year in commission if the purchase replaces an existing plan. However, you can get approximately double that — $525 — if you write up a new Medicare Advantage plan for someone who hasn't had one before.

Medicare Licenses and Training

Medicare Advantage is a great line to sell, whether you're a newcomer to selling insurance or an experienced insurance professional looking to diversify your portfolio. But no matter how much experience you have, you need proper Medicare insurance sales agent training to complete the certification process.

How to Choose Medicare Carriers and Plans to Sell

Most new agents want to rush in and offer every Medicare Advantage plan from day one. It's an understandable ambition, but it can quickly become overwhelming.

Ordering Medicare Enrollment Kits from Carriers

Each carrier has its own Medicare enrollment kit, which includes handouts that policyholders need when they're considering signing up. Different carriers include various materials in their kits, but most contain:

Help Protect Yourself with E&O Insurance

As a Medicare insurance sales agent, your role is to help your clients prepare for the unexpected and help protect themselves from financial risks. You might have the best intentions, but sometimes things don't work out as planned.

Start Working Toward a Rewarding Career Selling Medicare

All of these certifications, training requirements, and legal protections can make selling Medicare insurance feel overwhelming at first. But don't let them deter you from reaching your end goal — a rewarding and lucrative career.