Medicare Blog

how to produce your own medicare leads

by Garett Kuhlman Published 2 years ago Updated 1 year ago
image

How to generate Medicare supplement leads?

Sep 24, 2020 · Let’s explore some creative ways to generate free Medicare leads and tap into the Medicare market’s full potential and increase your earnings at the same time. Ask for Referrals. Referrals or word of mouth may be the oldest, best, and least expensive ways for insurance agents to generate Medicare leads and grow your business. Over time word of mouth …

Do you need paid leads to sell Medicare Advantage?

Apr 18, 2022 · Our agency gives a $75 leads credit for every Medicare Advantage plan that is enrolled. With our exclusive leads program, you may never have to pay for your leads. Here’s how it works. The agent gets the Medicare leads credit for every enrollment. Our fixed cost Medicare Advantage leads currently cost $25 each.

Why Medicare Advantage direct mail leads?

Digital Marketing Services For Medicare Leads. Zeller Media offers comprehensive marketing services for Medicare agents to generate more leads. When you choose us, we include paid search advertising, custom landing pages, lead tracking, an online reporting dashboard to track your progress, and more. It's the fastest lead generation tactic for Medicare individual agents …

How to generate leads for your business?

How to Get Medicare Leads Direct Mail. Reach your specific target market with a business reply card or custom direct mail pieces. ... Check out... Internet Leads. Internet leads are generated online generally from a quote request or an appointment scheduling form. …

image

How much does a Medicare lead cost?

The agent who sold 1,000+ plans in 2019, has his Medicare Advantage lead costs ENTIRELY paid for!...Medicare Advantage Direct Mail Lead Subsidy Chart.Actual Cost To AgentConversion Ratio (Policies-To-Leads)$10.00 per lead>25%$15.00 per lead>20%$20.00 per lead>15%$25.00 per lead<15%2 more rows•Jul 22, 2021

How do you attract Medicare patients?

⍟ 14 Ways to Generate Medicare Supplement LeadsBuild & Maintain a Website. ... Social Media Presence. ... Video Marketing. ... Blogging, Writing Articles. ... Email. ... Online Events: Live webinars, podcasts. ... Direct Requests / Client Referrals. ... Lead Swapping Partnerships (Asking other professionals for referrals)More items...

How do I prospect for Medicare sales?

There are many options for generating leads that will give you an edge over the competition:Determine your product. ... Identify your segment or target audience. ... Create an educational website. ... Hire telemarketing personnel. ... Set appointments. ... Completing Medicare Advantage Telesales Enrollments.More items...•Jun 30, 2017

Is selling Medicare lucrative?

Is Selling Medicare Lucrative? In short, yes. The average Medicare Advantage policy pays around $287 a year in commission if the purchase replaces an existing plan. However, you can get approximately double that — $573— if you write up a new Medicare Advantage plan for someone who hasn't had one before.Feb 22, 2022

Can you solicit Medicare Advantage prospects through email?

Due to a change reflected in the 2019 MCMG and now in the Medicare Advantage & Part D Communication Requirements, agents are permitted to make unsolicited direct contact with potential enrollees via email.

Who approves Medicare marketing materials?

All marketing materials need to be filed and approved by CMS. Agent created communications to members do not need CMS approval. Any agent created communication must follow the CMS Medicare Communications and Marketing Guidelines.

How much do Medicare insurance agents make?

Medicare Agent SalaryAnnual SalaryMonthly PayTop Earners$86,500$7,20875th Percentile$60,000$5,000Average$52,817$4,40125th Percentile$33,500$2,791

Is being a Medicare agent worth it?

Medicare agents have significant earning potential and a promising future of stable career growth – but it's not just about the money. Medicare agents also get to help others while taking control of their own careers. For the right person, Medicare sales can be a very rewarding and lucrative career.Jul 1, 2020

Which type of insurance agents make the most money?

Overview of the Insurance Field While there are many kinds of insurance (ranging from auto insurance to health insurance), the most lucrative career in the insurance field is for those selling life insurance.

Can you make millions selling insurance?

Is It Possible To Become A Millionaire Selling Insurance? A big yes. But like any other job, it takes time to be good at what you do and attain such income levels. Top agents earn anywhere between $100,000 to one million dollars.Dec 6, 2021

Do independent agents purchase leads?

Many independent agents purchase leads, but the market is particularly crowded, and these leads are available to any agent with a marketing budget. There are many options for generating leads that will give you an edge over the competition: Rules vary based on product type.

Can you discuss benefits with certified agents?

Benefits and plan information is only allowed to be discussed by certified and approved agents. Set appointments. Your personnel can set the dates for a follow-up conversation, or do live transfers over the phone when a lead is considered “hot.”.

Is Medicare booming for baby boomers?

A. With baby boomers moving into the Medicare eligible age, your opportunities to find Medicare eligible prospects will be “booming.”. In fact, if you are generating your own leads with our proven successful method, you could be tapping into a gold mine. Many independent agents purchase leads, but the market is particularly crowded, ...

Can temporary employees work for Medicare?

In fact, these temporary employees will work to your benefit to assist in setting appointments on your behalf once the lead has been qualified. Just be sure they do not discuss any Medicare plan information with the client. Benefits and plan information is only allowed to be discussed by certified and approved agents.

Can you sell Medicare supplements to 65 leads?

Rules vary based on product type. If you are selling Medicare supplements to turning 65 leads, there are few er restrictions, per MMG. However, if you are looking to push Medicare Advantage plans, things become a bit trickier. Once you have determined which product type you are interested in marketing, you can begin the next step.

How to establish a digital presence for Medicare?

They are online and on social media platforms. To establish a digital presence, you’ll need a website that looks good and functions well in addition to getting active on social media.

What is networking for insurance agents?

Insurance agents have a couple of options when it comes to networking at events. You can either take advantage of attending current events or create an opportunity and host your own. Events allow you to present information and have a personal one-on-one conversation.

Is Facebook a Medicare lead?

Among the various platforms, Facebook takes the lead with the presence of Medicare eligible. In fact, 62 % of seniors online are 65+, and 72% are between 50 and 64. (Facebook Stats) When you post on Facebook, you already have a great audience. Facebook is essentially one of the ideal places to generate free Medicare leads.

How to get Medicare leads?

A way that you can accomplish this is by developing an affinity partnership with a local business in your community. Places like, pharmacies, grocery stores, doctor offices or local shops are great examples of the kinds of business you could team up with. You’ll be looking for an affinity partner that will help advertise your business and generate referrals. Of course, the potential partner will be looking for ways you will support their business as well.

What is lead in insurance?

In the insurance industry, leads are what sustain your business. Of course, you need the contracts, training, and other skills to be a successful insurance agent, but without leads, you’ll just be spinning your wheels.

When should Medicare mailers be sent?

The mailers should run two to six months prior to the target consumers’ birthday months at age 65. You are able to sell Medicare Supplement and Medicare Advantage Prescription Drug (MAPD) plans to leads gained from these mailers.

Is marketing the ultimate goal of a Medicare event?

With these events, marketing is not the ultimate goal. There is certainly potential to gain leads from this type of event, but your main focus needs to be on providing accurate, well-rounded, Medicare information to your attendees. Lead generation can then come into play after the educational event.

Can you hold a Medicare educational event?

Medicare Educational Events. The COVID-19 pandemic has thrown a wrench the ability to hold Medicare educational events and although in some states and counties you might not be able to hold one right now, that doesn’t mean you need to count out the opportunity forever!

Can you volunteer for Medicare?

You can volunteer your time a few days a week to be available to answer general Medicare questions. In return, the pharmacy can display your business cards or a flyer and refer your business to their customers.

The Step By Step Medicare Lead Process

Advertise using our Medicare prospect’s decision-making process to reach seniors looking into Medicare, researching Medicare plans, and ready to sign up for a Medicare Advantage or Medicare Supplement plan.

FACTS, QUSTIONS, ANSWERS

The cost of a Medicare lead depends on each local market and the competition in each market. Highly competitive locations typically result in higher cost per clicks which translate to higher cost per leads. Therefore, the cost per lead can be as low as $25 in a less competitive market and as high as $85 in a highly competitive market.

Direct Mail

Reach your specific target market with a business reply card or custom direct mail pieces. AGA passes on our bulk discounts to our agents, and on top of the bulk discounts, we offer the 50% co-op. Check out how much you can save on a direct mail campaign with AGA:

Internet Leads

Internet leads are generated online generally from a quote request or an appointment scheduling form. Many agents on our internet leads program tell us they prefer this style of lead because the lead is hot HOT when they receive it.

Social Media

Tailored social media programs using Facebook empower agents to reach target markets with a custom-built business page, relevant posts several times per week, and custom ads and landing pages with reply forms to collect exclusive leads. One benefit to our social media program is more control over your budget.

Events

Our events team puts you in front of prospects in your community. From live events, to virtual events, we have it all! Find what works for you and be the face of Medicare in your community!

Get Exclusive Medicare Leads

The need for Medicare Advantage and Medicare Supplement plans is large now and will continue to grow. If you are ready to get exclusive Medicare leads by being in the right place at the right time, we would love to discuss and support your marketing and advertising strategies.

How many leads does a full time agent take?

Agents can order one-time orders or ongoing orders. We recommend on-going orders. Most full-time agents take 20 leads weekly or more. The agent pays for the mailers upfront for 3 to 4 weeks before receiving replies.

Can an agent cold call for Medicare Advantage?

With Medicare Advantage, there is far more compliance rules to adhere to regarding the sale of Medicare Advantage programs. For example, an agent cannot cold call for Medicare Advantage business. Because of these compliance guidelines, we rely on paid leads to sell Medicare Advantage.

Is the Ad Response Rate higher for Medicare Advantage?

Ad response rates are higher. And there is a greater “open-mindedness” to exploring other Medicare plan options. Unlike selling Medicare Supplements whose benefits are the same between carriers, Medicare Advantage carriers all have different co-pays, deductibles, and networks. Plus, these plans may change year-to-year.

The DIY Approach

First, creating an online presence is all about showing up in relevant searches and making those views count.

AGA FMO Support

In short, AGA knows Medicare. Our 20 years of experience has been fueled by our dedication to independent agent excellence. Most importantly, here’s what an AGA partnership means to independent agents:

Get Personalized Agent Support

Whether you’re a new agent looking for the right partner to get started with, or a seasoned agent looking for a fresh competitive edge, give AGA a call. We will work with you every step of the way to get more Medicare leads online and offline.

How to generate leads quickly?

To capture these leads quickly, use form entries with calls to action (CTAs) throughout your site .

How do companies generate sales leads?

Strategies for how to generate sales leads include asking for referrals, conducting customer care calls, and nurturing leads. Being a trusted source of information on the internet and social media, as well as through online networking, are also lead generation strategies.

What is lead generation?

Successful lead generation is about referrals, in-person, and online networking, but a little creativity goes a long way in reaching potential customers. For example, David Morgan and Alex Chavez, Co-Founders of Security Dealer Marketing, helped a local security company sponsor a public service day and provided free high-resolution photos of families with Santa. The event generated 400 leads, 10 sales, local brand exposure, and lots of fun Christmas pictures.

Why is lead nurturing important?

Lead nurturing is especially critical in the lead generation process when prospects are undecided about a purchase. Send them helpful information based on their interests. Automate the lead nurturing process, and set up reminders and a schedule of when to check in with them.

image
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9